Benjamin H. Helton
Atlanta, GAlinkedin.com/in/heltonben
Summary
Finance and business analytics graduate with hands-on experience building end-to-end data pipelines, financial models, and AI-driven analytical tools. Bloomberg certified with proficiency in Excel, SQL, R, and Tableau, plus experience applying the Anthropic API to automate insight generation. Skilled at translating complex datasets into clear, decision-ready findings for investment and business strategy. Seeking an entry-level analyst role where I can apply finance and analytics expertise to drive data-driven decision-making and contribute to meaningful business outcomes.
Education
University of Tennessee, Haslam College of BusinessGraduated May 2026
Bachelor of Science in Business Administration, Finance | Concentration: Business Analytics
Dean’s List
Study Abroad: Florence, ItalySummer 2025
Cultural Introduction to Italy; Certification: Cultivating Cultural Competence & Inclusion
Projects
Pickleball Shot & Rally Analytics | Tableau Dashboard | GitHub
- Built an end-to-end analytics pipeline on 300,000+ professional pickleball shots using SQL, Python, and Tableau, including a logistic regression model predicting rally outcomes and a corrected spatial analysis after identifying a data interpretation issue in shot coordinates
- Layered an AI-driven scouting report generator on the pipeline using the Anthropic API, iterating on prompt design to flag low-confidence, small-sample results and surfacing actionable insights, including the underutilized value of reset shots
Equity Valuation Model (DCF)
- Built a discounted cash flow model in Excel to estimate intrinsic company value and assess potential over- or undervaluation relative to market pricing
- Performed sensitivity analysis on revenue growth and discount rate assumptions to stress-test valuation outcomes
Website Analytics Dashboard
- Used Google Analytics and Excel to analyze website traffic, engagement, and conversion metrics; built a KPI dashboard tracking bounce rate, session duration, and traffic sources
Relevant Experience
Atlanta Internet Marketing, Atlanta, GAJuly 2025 to Present
Data & Marketing Analytics Intern
- Analyzed rental revenue across 15+ booking platforms (including VRBO, Airbnb, company website, and referral) for a vacation rental client, identifying that VRBO listings generated ~20% lower average revenue per booking than other channels, an insight used to inform platform allocation strategy
- Evaluated website metrics using Google Analytics, including user behavior and conversion rates
- Delivered insights to support data-driven marketing decisions
Additional Experience
Pokeworks, Knoxville, TN Team MemberSummer 2025
High-volume customer service across online and in-store channels
Bruster’s Ice Cream, Atlanta, GA Shift LeaderSept 2021 to July 2022
Supervised team operations and trained new employees
Leadership & Involvement
- University of Tennessee Pickleball Club, Treasurer (Aug 2025 to May 2026): Manage budget and track club expenses
- Financial Management Association, Member (Fall 2024 to May 2026): Attend speaker events; build knowledge of finance careers
- Investment Club, Dunwoody High School, Officer (Fall 2020 to May 2022): Led meetings on market trends and investment strategies
- Camp High Harbor, Counselor (Summer 2019): Supervised 20 campers; coordinated daily activities
Technical Skills & Certifications
- Certifications
- Anthropic AI Fluency, Anthropic Claude 101, Bloomberg Market Concepts (BMC), Bloomberg Finance Fundamentals
- Finance
- Financial modeling, DCF valuation, scenario/sensitivity analysis
- Analytics
- SQL, R, Python, Tableau, Alteryx, data visualization, dashboard development, KPI reporting
- Tools
- Microsoft Excel (Solver, pivot tables, financial modeling)
- AI/Automation
- Prompt engineering, Anthropic API integration